Category: News

This month, the FareTrack team exhibited at the World Aviation Festival, connecting with industry leaders, engaging with numerous airlines, and gaining valuable insights into the future of aviation. Here are some of the key takeaways from the event. 1. Data Usage and Control Data remains a critical asset, but concerns around its usage and control were a central point of debate. John Mangelaars, CEO of Skyscanner, discussed how machine learning (ML) has become pivotal in reverse-engineering pricing models and predicting future fare trends. Rajesh Naidu, SVP and Chief Architect at…

Over the last 10 years, the growth of ancillary revenue has been nothing short of stratospheric. The potential for huge incremental revenue growth is enormous, and airlines are fully embracing it. But where did the concept of ancillary revenue start? Let’s take a look at its history. The concept of ancillary revenue in the airline industry has its roots in the operational models of low-cost carriers (LCCs), which began gaining prominence in the late 20th century. These carriers introduced a novel approach to air travel, emphasizing cost reduction and operational…

FareTrack, a leading provider of data intelligence solutions for the airline industry, is thrilled to announce the addition of Mahesh Khanna to their team as Business Development Director. With an extensive background in the travel sector, Mahesh brings a wealth of experience and expertise to further strengthen FareTrack’s position in the market. As a seasoned business development professional, Mahesh has made significant contributions to revenue management and pricing teams in various airlines by providing them with competitive airfare data and analytical solutions. His deep understanding of the air travel industry…

Online Travel Agents (OTAs) have a symbiotic relationship with airlines. OTAs help airlines promote and sell their flights, and, in return, OTAs receive a commission. However, as beneficial as this relationship is for both parties, it is not always harmonious. It is not uncommon for OTAs to reduce ticket prices, undercutting the brands in the process. Due to the pandemic, airline brands have suffered dramatic decreases in ticketing. OTA sales have also fallen and they are under pressure to generate revenue. Unfortunately, a portion of OTAs are doing that by…

Murtuza Dhinojwala, is a VP of Aggregate Intelligence, a provider of big data to the global travel industry. When working with airline revenue management teams, supplying them with competitive fare information, schedules, rate parity, and rules insight, Murtuza realized that many carriers need reliable and timely competitive fare insights, yet currently lack the access and resources. Often, they simply do not have the staff to process the overwhelming amount of information. Or have the budget for expensive third-party integrations that come with significant financial obligations. Especially with increasing fare volatility,…